Barcelona are going to sell the naming rights to the Nou Camp for the 2020/21 season to raise money for the fight against the coronavirus crisis.
Barcelona have not been contacted by Mike Tyson’s cannabis company over the naming rights for the Nou Camp. The La Liga side will sell the rights to raise money for those fighting against the coronavirus pandemic.
Barcelona are open to offers from anyone although they will only entertain serious offers.
Tyson’s business partner Alki David said over the weekend rebranding the famous ground as the Swissx Stadium would be ‘an amazing idea.’
“It’s something we’ve specifically been looking for to adopt in our company and it seemed like an amazing idea,” he told BBC Sport.
“My company is a cannabis company and Spain has a long tradition within the European Union as being a leader or a liberal in the road towards legalisation, so it’s evolved quite naturally.”
However, a source at the Catalan club told ESPN ‘there has been no contact’ from Swissx and there ‘have been no firm offers’ on the naming rights yet.
Barca vice president Jordi Cardoner explained the decision to sell the naming rights for the first time since the stadium opened in 1957.
“We want to send a universal message: For the first time someone will have the opportunity to put their name on Camp Nou and the revenues will go to all of humanity, not just Barca,” he said.
“The initiative arose in an emergency situation.
“We think that we have to have a very quick response, putting our crown jewel at the service [of the fight].”
Barcelona had planned on selling the naming rights for the first time in 2023-24.
That was as part of plans to redevelop the ground which holds over 99,000 fans.
The La Liga giants were hoping to bring in €300million up front for a 25-year contract to pay for the work needed on the ground.
Meanwhile, Lionel Messi would rather Barcelona sell Ousmane Dembele instead of letting Philippe Coutinho join Chelsea in the summer transfer window.
The Brazil international, who is on loan at Bayern Munich, has struggled to impress since quitting Liverpool in 2018.
It’s understood Chelsea are eyeing the playmaker ahead of the summer transfer window.
Coutinho’s agent has talked up a return to the Premier League in the coming months.
The ex-Liverpool star, who would cost just under £80m, would be a marquee signing for Chelsea this summer.
However, according to The Athletic, Messi and senior leaders in the Nou Camp dressing room want Coutinho to stay.
It’s claimed Messi and co. would rather Dembele is sold in the summer for Barcelona to raise funds.